Field Marketing Lead, Cybersecurity
$320k – $400k / year
5 days ago
Demand Generation salary at SaaS companies
Based on the pay ranges published in 110 live Demand Generation job posts at SaaS companies. Figures are medians of the published minimum and maximum, refreshed hourly.
By level
| Level | Median range | Posts |
|---|---|---|
| Mid-level | $147k – $185k | 58 |
| Senior | $131k – $165k | 22 |
| Staff & Principal | $157k – $232k | 4 |
| Director & VP | $203k – $279k | 14 |
By location
| Market | Median range | Posts |
|---|---|---|
| United States | $143k – $188k | 100 |
| Canada | CA$101k – CA$126k | 4 |
| Europe (euro) | €92k – €115k | 3 |
| Remote (United States) | $135k – $189k | 16 |
| On-site or hybrid (United States) | $148k – $188k | 84 |
Published Demand Generation pay by company
| Company | Median range | Posts |
|---|---|---|
| Anthropic | $320k – $400k | 3 |
| Five9 | $310k – $340k | 3 |
| Pendo | $305k – $330k | 1 |
| Databricks | $206k – $283k | 3 |
| OpenAI | $227k – $252k | 5 |
| Squarespace | $176k – $283k | 2 |
| n8n | $206k – $252k | 1 |
| New Relic | $193k – $241k | 1 |
| Help Scout | $198k – $218k | 1 |
| Attio | $185k – $225k | 1 |
Best-paid open Demand Generation roles
All Demand Generation jobs →Growth Marketing Lead
$320k – $400k / year
4 days ago
Field Marketing Lead, Public Sector
$320k – $400k / year
3 months ago
Senior Director of Paid Media
$269k – $369k / year
4 weeks ago
VP, Demand Generation
$310k – $340k / year
4 weeks ago
VP, Demand Generation
$310k – $340k / year
4 weeks ago
VP, Growth Marketing
$305k – $330k / year
2 weeks ago
Director, GTM & Growth Marketing
$204k – $328k / year
4 weeks ago
Growth – Lifecycle Lead
$239k – $325k / year
2 months ago
Growth – Lifecycle Lead (B2B)
$239k – $325k / year
2 weeks ago
Director, Americas Field Marketing at Databricks
$223k – $307k / year
3 months ago
Principal Demand Generation Manager, Campaign Development
$206k – $283k / year
8 months ago
Director, Global Performance Marketing
$190k – $280k / year
2 months ago
Director, Paid Media
$202k – $277k / year
3 months ago
Senior Director, Demand Generation
$180k – $276k / year
3 months ago
Integrated Campaigns Lead
$196k – $270k / year
2 months ago
Integrated Campaigns Lead
$196k – $270k / year
2 months ago
Lifecycle Marketing Manager, SMB Ads
$227k – $252k / year
4 weeks ago
Field Marketing Lead, US
$206k – $252k / year
2 weeks ago
Head of Global Campaigns
$207k – $243k / year
4 months ago
Demand Generation jobs by location
Other SaaS salary guides
Account Executive
Account Manager
Accounting
AI & ML Engineer
Backend Engineer
Brand & Communications
Business Operations
Content & SEO
Customer Success Manager
Customer Support
Data Analyst
Data Engineer
Data Scientist
Developer Relations
DevOps & SRE
Engineering Manager
Executive Assistant
Finance & FP&A
Frontend Engineer
Full Stack Engineer
HR & People Operations
Implementation Consultant
IT & Systems
Legal Counsel
Marketing Manager
Marketing Operations
Mobile Engineer
Partnerships
Product Designer
Product Manager
Product Marketing Manager
Program Manager
Recruiter
Revenue Operations
Sales Manager
Sales Representative
SDR & BDR
Security Engineer
Software Engineer
Solutions Engineer
Technical Account Manager
Trust & Safety
Questions about Demand Generation pay
How much does a SaaS Demand Generation make?
In live job posts, SaaS companies publish a median range of $143k – $188k for Demand Generation roles (United States), a midpoint of $166k. Most published ranges fall between $128k and $226k.
Where does this salary data come from?
Only from pay ranges that companies publish in their own job posts, which we read hourly from their hiring systems. We don’t use surveys or self-reported salaries. Hourly and monthly rates are left out, and each figure is a median, so one unusual posting doesn’t move it.
Does this include bonus, commission or equity?
Usually not. Most published ranges are base salary; sales roles often add commission (on-target earnings), and many companies add equity. Check each posting for what its range covers.
Why are most figures in US dollars?
US pay-transparency laws in states like California, New York, Colorado and Washington mean most published ranges are for US roles. Where enough UK, European or Canadian posts publish pay, they are shown separately by currency.